2021 Impact Report
Celebrating Five Years of Impact
We stuck together as a team through a second year of remote work.
Making the internet radically inclusive, one website at a time.
- Embrace differences
- Lead with love
- Create with curiosity
- Invest in the greater good
Our Social Impact
As a woman-owned Certified B Corporation, we intentionally create positive economic, environmental, and social impacts for our community. We hire local talent, volunteer company time for STEM mentorship and environmental service, and donate at least 5% of yearly proﬁts to one or more North Carolina-based 501(c)3 nonproﬁts.
Letter from our CEO
Throughout 2021, we embarked on initiatives that underscore our commitment to innovation, sustainability, and our dedicated team.
We launched our referral program and welcomed a full-time marketing member, amplifying our marketing strategies and bolstering sales. Our enduring dedication to ethical and sustainable practices led us to recertify as a B Corp with an impressive score of 114.6 points. Importantly, we invested in our team’s well-being by increasing benefits, adding part-time team member perks, and instituting a company-wide closure for the Juneteenth holiday.
As we reflect on these achievements, I extend my heartfelt gratitude to each of you for your invaluable contributions. The journey ahead holds immense promise, and I am excited to continue working together in shaping a future of even greater significance and success.
We completed our first B Corp recertification
Based on the B Impact assessment, Unity Web Agency earned an overall score of 114.6. This was an increase of 32.5 points from our initial certification in 2018!
The Webby Awards Official Honoree
We were honored that our work on the ResearchTriangle.org website was honored for Best Websites and Mobile Sites: Associations in the 25th Annual Webby Awards.
By The Numbers
Impact on People
Ablr is a Digital Accessibility and Inclusion company that combines humanity + technology to bring 100% compliance to your digital content. Ablr’s innovative solutions and services empower the lives of people living with a disability. Ablr’s team of analysts ensures content and digital assets adhere to the federal requirements of ADA, Section 508, and WCAG. In addition to confirming compliance, Ablr’s testers, who are visually impaired, can ensure digital content is actually usable for people with disabilities – something technology alone hasn’t mastered.
In 2022, we will invest in internal improvements that will help us serve our customers even better. We will:
- Improve our post-service experience: Identify areas of improvement for our clients who don’t have active projects. This includes our hosting and support clients. Our goal is to make measurable improvements that result in increased client satisfaction.
- Improve our sales process: Create and document processes for our sales team to follow. The result will be less time spent on proposals, quicker turnaround time on estimates and proposals, and a more predictable and reliable cadence for communications during the sales process.